Expertise

With in-depth knowledge of international issues from the field and policy arenas, including the U.S. Capitol and the United Nations, SBG Communications assists in advancing your issues to a variety of key audiences using effective communications solutions. Our full range of communications services include:

Media Relations and Social Media Outreach

We’ll work with you to craft clear and compelling messages that will resonate with the public and influential decision-makers to help further your issue or policy agenda. From start to finish, we will design a strategic media plan, build a targeted press list, and pitch to the right media with your message.

We will also assist clients in expanding to new audiences with your issues by reaching out to social media sites and garnering exposure online through news-oriented websites, bloggers, e-newsletters, videos, podcasts, and other web approaches.

Media advocacy campaigns, press conferences, and events

We launch successful media advocacy campaigns, press conferences and other events to educate the public and key policymakers on your issues. We work with clients to identify key audiences and execute communications strategies to advance issues, mobilize grassroots constituencies, and move public policy.

Our team manages and coordinates all aspects of the public relations for high profile charity events. Services range from pre- and post-event media outreach to drive ticket sales and media placements to promote highlights and photos after the event. Additionally, our services include development of press materials, set up of the press table, managing Red Carpet arrivals and celebrity management, and coordinating event photographers.

Writing and Editing Services and Resource Development

SBG Communications writes and creates resources on global issues, including public awareness booklets and brochures, advocacy guides, policy briefings, annual reports, manuals and marketing materials. We also develop press releases and press kits, op-eds, speeches and statements and web site content to meet your communications goals.

Our extensive experience in newspaper, magazine, newsletter and web writing and editing produces well-crafted and powerful content that makes an impact.

Graphic Design, Website and Other Services

We write the content and work with partners to creatively design brochures, newsletters, annual reports, email alerts and e-newsletters, and websites to advance your organization’ issues and priorities.